All of us here at Outdoor Sports Center are huge fans of
Superfeet, so much so that a majority of us have one kind or
another in every pair of shoes we own. They aren't just great for
shoes either, all of us have them in our ski boots and recommend
them to countless numbers of people everyday for theirs. They work
just as well in cycling shoes and dress shoes, pretty much anything
that goes on your feet will benefit from a pair of Superfeet. All
it takes is one pair and some time on your feet and we are
confident you will feel the difference in comfort. Seem to good to
be true? Read on to find out what makes Superfeet such a truly
awesome product, we think you'll love them as much as we do!
The Truth About Insoles
The insoles that are provided in typical shoes really amount to
what are usually the least expensive options for the manufacturer
to use. It's an unfortunate truth that hasn't changed in many years
and probably won't for years to come. The same is true with ski
boots, hiking boots, and others; the insoles that come with the
boots are put there as a placeholder, since the manufacturer
assumes that you will use an aftermarket insole to get the correct
fit. Many people never change their insole, and therefore never
achieve a proper fit.
It simply wouldn't make sense for a footwear or ski boot
manufacturer to provide performance insoles. Every foot is
different, so to address every different foot shape they would have
to send out multiple insoles with every one of their products.
Can you imagine how much a pair of running shoes would end up
The Basis of Superfeet is Science
Based on the principles of podiatric medicine, Superfeet's
shape, design and manufacture have set the standard, and
earned over 40 U.S. and International patents along the way.
Superfeet insoles help adapt the flat, 2-dimensional midsoles
of your footwear to your 3-dimensional foot. The distinct
Superfeet shape helps to stabilize the foot, while the deep,
structured heel cup and full-length foam provide support and
The foundation of Superfeet is built from biomechanics.
Biomechanics is the study of how muscles, bone, tendons and
ligaments work to produce movement. Most of what Superfeet focus on
is supporting the rearfoot because it is where the majority of foot
motion (standing, walking and running) originates.
Because the feet are the foundation of the body's biomechanical
support system, foot misalignment can manifest as not only
foot pain, but also discomfort in the ankles, knees, hip, back,
neck or head.
Facts About Our Feet
- 80% of feet are unstable and 20% are stable.
- A very small percentage of the population is born with foot
- On average an active person takes 8,000 to 13,000 steps per
- The heel hits the ground at approximately 3 to 5 times the body
weight when walking and up to 10 times when running.
- Women suffer four times as many foot problems as men.
- There are approximately 250,000 sweat glands in a pair of feet,
the third most concentrated place on the body
The Different Types of Feet
The foot has two primary motions:
Pronation: The body's natural way of absorbing shock.
During pronation, the foot expands as it absorbs your body weight
and adapts to the surface underneath. Because of the hard, flat
surfaces we walk on, our feet tend to stay in a pronated position
too long during the gait cycle.
Supination: The foot's natural way of providing a strong,
supportive foundation for the body. During supination, the foot
rebounds from pronating to become a rigid lever, helping the body
stand upright and propel itself forward.
Unstable feet are usually pronated and have a low arch. Over
pronation can cause flattening of the arch and foot elongation.
This results in plantar fasciitis, bunions, blisters, knee, hip and
back pain, and shin splints. The end result is compensated posture
and inefficient motion, which causes weakness and loss of power
during toe-off. A supinated foot can be predisposed to ankle
sprains, ligament strains and tears, tendonitis and poor shock
Plantar fasciitis is a common and painful condition
resulting from tears in the plantar fascia. The plantar fascia is a
band of connective tissue, which connects the heel to the
forefoot. Medical professionals routinely recommend the use
of a supportive insole as part of the treatment protocol for this
Three Keys to Every Superfeet Product
1. Structured heel cup: Encapsulates and positions the soft
tissue under the heel, maximizing natural shock absorption.
2. Rearfoot support: The support you feel towards the back of
your arch and the front of your heel is the distinct Superfeet
shape stabilizing the rearfoot.
3. Firm stabilization: A firm foam layer and a stabilizer cap
combine to create the supportive shape that Superfeet are famous
What Superfeet Insoles Do
Most of what Superfeet focus on is supporting the rearfoot
because it is where the majority of foot motion (standing, walking
and running) originates. If the feet aren't supported correctly,
unstable movement can lead a whole host of foot health issues.
Superfeet help stabilize your feet so they can work more
1. The forefoot
2. The midfoot
3. The rearfoot
Each joint must maximize its work capacity in order for your
foot to work efficiently. Superfeet help the Midtarsal Joint
stabilize your foot, so the Subtalar Joint can act as an effective
shock absorber, while restoring full function to your 1st
Metatarsal Phalangeal Joint, helping you propel forward.
1. The 1st Metatarsal Phalangeal Joint (propulsion)
2. The Midtarsal Joint (stabilization)
3. The Subtalar Joint (shock absorption)
Without good support, collapsing feet will increase movement
inside the shoe. This causes a less efficient stride, and
intensifies stress on feet, ankles and knees. All that additional
stress can cause foot pain, fatigue and risk of injury.
With Superfeet the feet are supported and stabilized, reducing
stress on feet, ankles and knees. Your stride also becomes more
efficient, reducing fatigue and risk of injury. Superfeet can even
help prevent and treat heel pain, runner's knee and plantar
Photos and information courtesy of
Superfeet Worldwide Inc.